We help companies become better for people and the planet.
Way to B are strategic advisors who help businesses become industry leaders through sustainable practices.
Business designed by values, measured by impact.
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Business designed by values, measured by impact. 〰️
Solutions for ambitious leaders
Way to B works with business leaders who know that purpose-driven companies outperform their competitors. We help you build on your values to create workplaces that:
attract top talent,
operations that reduce environmental risk
community relationships that strengthen your brand
Our approach helps you stay ahead of regulations, consumer expectations, and investor demands while delivering measurable impact for all stakeholders.
Our Services
Way to B helps you make data- and values- driven sustainability decisions that strengthen your bottom line, engage your team, and protect the planet.
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Being at the top can be isolating. CoSolve is a collaborative experience designed for leaders who need space to think clearly, speak openly, and solve real problems — with the support of peers and expert facilitation.
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Our Impact Strategies are designed for organizations ready to move beyond surface-level sustainability or social good claims — and build strategies that drive real impact, inside and out.
We help leaders turn their values into action, align with long-term goals, and provide outcomes that create value for people, planet, and business.
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Certification can be a powerful tool for credibility, improvement, and competitive edge — but it’s often time-consuming, technical, and overwhelming.
Our Certification Support service helps businesses successfully navigate complex frameworks like B Corp, EcoVadis, GOTS, and others — with confidence, clarity, and efficiency.
We support you from start to finish: from scoping and data collection to submission and long-term compliance.
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Circular Design is a consulting service for companies ready to move beyond take-make-waste models — and design with circularity, longevity, and regeneration in mind.
We help you redesign what you make, how it’s made, and what happens at end of life — with strategies grounded in sustainability, innovation, and commercial viability.
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Strengthen your business foundations with our operations and supply chain expertise. We partner with teams to build robust internal systems and resilient supplier networks that align with your purpose and values. Our practical approach identifies opportunities to enhance efficiency, reduce risk, and create positive impact throughout your value chain — transforming operational challenges into strategic advantages.
Whether you’re scaling, preparing for certification, or future-proofing your sourcing practices, we help you embed sustainability into day-to-day operations, from sourcing to delivery.
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Empower your team with the knowledge and tools to embed sustainability, circularity, and regenerative thinking into everyday decisions. Our Education and Engagement service delivers tailored workshops, presentations, and learning experiences that translate complex topics into clear, practical insights.
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Navigate the evolving landscape of sustainability regulations with confidence and clarity. We translate complex requirements into practical roadmaps, ensuring your data collection, analysis, and reporting processes meet stakeholder expectations while building trust and transparency. By anticipating regulatory shifts and optimizing your reporting approach, we help you stay ahead of compliance demands.
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Our Impact Technology advisory service identifies and implements the right technological solutions to measure, manage, and maximize your environmental and social impact. We navigate the complex tech landscape on your behalf, vetting platforms and tools against your specific needs, organizational culture, and budget constraints.
Our philosophy
At Way to B, we believe business success and positive impact strengthen each other. Purpose isn't separate from strategy; it's the foundation that makes strategy resilient.
We support experimentation, failure, kindness, and empathy in business.
Rather than imposing rigid frameworks, we walk alongside you to discover what authentic alignment looks like for your unique context.
Contact Us
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